Nepal’s capital city, Kathmandu, is a bustling hub of trade and commerce. Its vibrant markets and shops have been a key part of the city’s economy for centuries. In recent years, with the rise of modernization and globalization, there have been significant changes in the retail industry in Kathmandu. One such change has been the evolution of bonuses in the local shops.
In the past, bonuses were primarily given as a reward for exceptional performance or as a token of appreciation to employees. They were usually given in the form of extra cash or gifts during festive seasons. However, as the competition in the retail industry grew, shop owners started using bonuses as a means of attracting and retaining customers. These bonuses ranged from discounts on purchases to free gifts with every purchase.
With the emergence of e-commerce, the trend of bonuses shifted towards online sales. Shops started offering bonus codes and coupons for online purchases, which further increased the demand for online shopping. As a result, traditional brick and mortar shops were also forced to adapt and offer similar bonuses to stay competitive.
Today, bonuses have become an integral part of the shopping experience in Kathmandu. Customers have come to expect and even demand bonuses when making purchases. This has created a win-win situation for both shop owners and customers, as bonuses not only attract more customers but also increase customer
